Content can mean a lot of things. Text, photo, audio or video media all count as content, and they all connect with online audiences differently.
No matter what category of content you’re dealing with, it’s important to deliver high quality content that is easy for your audience to access and share.
Studies show that audiences will leave your mobile website if it takes longer than three seconds to load.
The best way to guarantee that your audience gets quality content is to use a quality content management service like WordPress that can handle the workload your website needs.
WordPress is the world’s most popular and widely used content management system (CMS) that now powers 40.0% of all websites on the internet. WordPress can be used to blog, create your website, create an ecommerce store, create membership sites and so much more. The possibilities are endless with this platform as over the years it has kept evolving.
We are listing in this article the highlights and reasons why WordPress is the Best CMS for Content Marketing.
The Power Of WordPress Marketing
It’s no mistake that WordPress powers 40% of all websites on the Internet. It’s free to use, and offers an incredible array of plug-ins that upgrade the free experience. A CMS like WordPress is an important tool for any company or individual looking to make their content marketing more efficient.
To start, you need to set up your own hosting and domain name, and you will also be tasked with managing your security and data backups on your own, unless you use managed WordPress hosting like Nexcess. Other than that, WordPress will make every element of the content publishing process easier and more effective for you.
If you want to know how to win in content marketing with WordPress, these are the 5 most valuable tools WordPress offers Content Marketers.
Drag And Drop Webpage Builders For Beginners
When you’re first getting started on WordPress, it can be overwhelming to sort through all of the customization options available to you.
You don’t know what plug-ins and special features you will need off the bat.
But WordPress will be able to assist you.
There is also a whole host of free themes available to you, that just need a bit of easy editing to make your site look like it was built by professionals.
Special Plug-Ins That Optimize Your Experience
Once you get the hang of WordPress dashboard, you can start experimenting with plug-ins that will give you more control over the content on your site.
You will be able to embed media, survey forms, and Customer Relationship Management plug-ins, the list is endless.
These plugins do the hard work for you, as they come pre-configured to do the job with out much having to set them up yourself.
There are over 50,000 plug-ins available, so you are guaranteed to find everything you need and more to run and manage your website effectively.
WordPress Community Support
Lean on a community of fellow web-builders and online business owners for unique hints and insights.
WordPress has great customer service if you are having technical issues, but the added support of a dedicated user community will walk you through problems and solutions that customer service reps are not able to solve.
Community members could range from creators, beta testers to meet-up organizers.
Search engines are the gateway to most Internet experiences. So you want to do everything in your power to get top billing on these search engines.
WordPress is equipped with some of the best technology and relationships to do just that. From permalinks that keep your traffic flowing to metadata that will make audience and content decisions easier to make, WordPress over delivers when it comes to SEO.
WordPress is a content management system and has been around since 2003. It’s the best option for content marketing because you can do so many things with it. You can create blogs, galleries, pages and much more.
WordPress is customizable and versatile with plugins to help you tailor the site to your needs.
Having a WordPress Based Website and making use of the many plugins available to you, will allow you to:
- Create fresh content- by blogging
- Create membership based content or courses
- Engage with your readers
- Syndicate your content with ease on Social media
- Make use of RSS feeds
- Showcase your products and services
- Create professional looking pages without knowing a lick of coding
It takes no coding knowledge which makes it perfect for those who aren’t as tech savvy as others, but has options to do so if desired.
You guessed it, Content Management is still the top reason for choosing WordPress over the competition (we were just saving the best for last). Reliable servers, content formatting optimized for loading speeds, and social media integration all make WordPress the best option for managing your website’s content needs. Content is key!
Keep loading times low and engagement high by providing your visitors with the best possible website experience via WordPress. These valuable items we discussed in this article is why WordPress is the Best CMS for Content Marketing.
A lot has changed since its original inception in 2003 but the core functionality behind the platform — to empower users to start websites and blogs of their own — will always be a feature of this incredible content management system.
WordPress has also evolved over time and is now used by all different kinds of businesses, from online marketers and entrepreneurs to Fortune 500 companies.
Get The Most Out of Your Content Marketing? Join EMoneyPeeps
Knowing how to properly utilize WordPress marketing can be intimidating at first. But it can be made easy when you decide to become an EMoneyPeep today through our free course and we can show you the way.
Please leave us a comment below if you have any questions or need help in anyway, or just say hi 🙂
Have a fantastic day!
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Richard And John Weberg